Clickeez lands on DreamToys and Entertainer holiday lists

Clickeez has won spots on the DreamToys Must-Have Toys list and The Entertainer’s Top 10 Toys for Christmas 2026, adding momentum to a collectibles brand that says it has sold more than 100 million units worldwide. The UK recognition comes as the viral toy expands its character lineup and prepares new launches for spring 2027.

Why it matters: - Clickeez is moving from viral hit to mainstream holiday gift pick in the UK. - The DreamToys and Entertainer rankings can shape what parents, gift buyers and retailers stock for Christmas 2026. - The brand says it has now reached more than 100 million units sold across 65 countries.

What happened: - Clickeez earned a place on the Toy Retailers Association’s DreamToys Must-Have Toys list for Christmas 2026. - The Entertainer also named Clickeez one of its Top 10 Toys for Christmas 2026. - Vivid Goliath said the brand is the fastest-growing collectible of 2026 in the U.S., citing Circana data for September 2026. - The Toy Insider named Clickeez a 2026 Top Holiday Toy. - Clickeez is also a 2026 Toy of the Year finalist in the Collectible of the Year category.

The details: - Clickeez launched in 2025 and has built its following around a sensory click and character-driven designs. - The brand says nearly 400 million views have been generated across social media platforms. - UK family, teen and tween influencer content has driven millions of additional organic views and interactions on Instagram and TikTok. - The lineup includes 270 characters across collections. - Series 3: Bubble Pops remains the best-selling range. - New Hello Kitty and Friends and Care Bears ranges have joined the assortment. - Fans can mix, match and connect Clickeez pieces to create keychains and accessories. - The assortment includes common, epic, legendary and limited-edition characters. - New click sounds and light-up key caps are part of the product line. - Clickeez is sold through Smyths Toys, The Entertainer and other toy retailers. - Pricing starts at £4.99 SRP for a 2-pack and goes up to £29.99 SRP for the Mega Keyboard Pack.

Between the lines: - The holiday lists suggest Clickeez is broadening appeal beyond collectors and into the mainstream toy aisle. - Social-first discovery appears central to the brand’s momentum, with short-form video and influencer content turning the product into a repeatable trend. - The retailer endorsements also point to strong shelf confidence heading into peak Christmas shopping.

What's next: - Vivid Goliath says new Minecraft Clickeez and Series 4 Clickeez are set to arrive in spring 2027. - The company is positioning the next wave of releases to extend the brand’s momentum after the 2026 holiday season. - Continued retail placement in the UK will be key as Christmas demand builds.